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Professor Emeritus Dato’ Dr. Halimah Badioze Zaman (Malaysia)

Chairholder / Emeritus Professor, Institute of Informatics & Computing in Energy (IICE), Universiti Tenaga Nasional (UNITEN), Kuala Lumpur
Professor Emeritus Dato’ Dr. Halimah Badioze Zaman FASc is the Holder of the Tan Sri Leo Moggie Distinguished Chair in Energy Informatics at the Institute of Informatics and Computing in Energy (IICE), Universiti Tenaga Nasional (UNITEN), and the Founder and Advisor of the National Energy Centre (NEC). She previously served as the longest-serving Independent Director of the Malaysia Digital Economy Corporation (MDEC) from 2019 to 2025, following over four decades of distinguished service at Universiti Kebangsaan Malaysia (UKM). A Fellow of the Academy of Sciences Malaysia, she has received numerous national and international accolades for her research and leadership, including recognition as a Most Inspiring Icon in Asia and the Kesatria Malaysia award. She continues to play a key advisory role in national initiatives, including the establishment of the National AI Centre and the National Address System.
1.20 PM | Plenary

DAY 1 (Wednesday) 4th February

Synergy Unlock: Claiming The AI Advantage In The New Era Of Business Events

Plenary Session II (55 minutes) : Artificial intelligence is transforming industries, economies and decision-making. But technology alone does not create progress—competitive advantage now lies in how effectively organisations combine human insight with intelligent systems. This session explores how AI is reshaping strategy, bid competitiveness, market analysis, delegate behaviour, event design and productivity across the global Business Events ecosystem. It examines how AI-human collaboration is redefining how destinations grow, how businesses compete and how value is created in the industry.