JOIN BE IN SABAH 2025 A Journey of Collaboration and Strategic Partnerships

Sabah, the Malaysian state on Borneo’s northern part, boasts breathtaking natural wonders, including Mount Kinabalu and Danum Valley. Rich in resources, with pristine beaches, coral reefs, and a diverse rainforest, Sabah offers a captivating experience. The region’s cultural diversity adds a mystical charm, making it a sought-after tourist destination. In response to increasing industry competition, the Malaysian Association of Convention & Exhibition Organiser & Suppliers (MACEOS) Sabah Chapter and Sabah International Convention Centre (SICC) are hosting the second edition of the international Business Events (BE) Conference from 27 to 28 February 2025 at Sabah International Convention Centre.

With the theme “Empowering Asia Pacific Through Business Events” the event aims to engage key stakeholders, foster growth, and elevate Asia Pacific’s profile in the global Business Events arena, contributing not only to tourism revenue but also sustainable community development.

The Asia Pacific region is a vibrant hub for Business Events, fostering innovation, collaboration, and economic progress. The BE in Sabah forum aims to enhance its influence by focusing on key objectives, utilising the region’s rich cultural heritage and natural beauty to strengthen the Business Events (BE) sector. Through diverse and enlightening discussions, the BE in Sabah forum will explore strategies to drive business growth, develop strong leadership, and build resilient business practices.

Strengthening the Business Events Industry

Enhance the development and impact of the Business Events sector in the Asia Pacific region.

Strategic Business Planning

Develop and implement resilient business strategies through insightful discussions.

Leveraging Nature and Culture

Promote Business Events by capitalising on the region’s natural beauty and cultural heritage.

Cultivating Leadership

Foster strong and effective leadership within the Business Events industry.

Empowering Business Growth

Drive economic progress through focused initiatives and strategies.

Strengthening the Business Events Industry

Enhance the development and impact of the Business Events sector in the Asia Pacific region.

Empowering Business Growth

Drive economic progress through focused initiatives and strategies.

Leveraging Nature and Culture

Promote Business Events by capitalising on the region’s natural beauty and cultural heritage.

Cultivating Leadership

Foster strong and effective leadership within the Business Events industry.

Strategic Business Planning

Develop and implement resilient business strategies through insightful discussions.

Visionary Speakers
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Key Sponsors
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Minutes of Unparalleled Insights
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Event Participants
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Who Should Attend?

Stakeholders

Event Suppliers

Venue Providers

Sound & Light Professionals

Transport / Logistics Services

Tour Operators

Event Organisers

Destination Management Company

Professional Conference Organisers

Hotel / Accommodation Operators

Tour Operators

Event Organisers

Destination Management Company

Transport / Logistics Services

Hotel / Accommodation Operators

The MACEOS Sabah Chapter, established in 2022, plays a pivotal role in driving the growth of the Business Events (BE) industry in Borneo. As a part of the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS), the Sabah Chapter champions collaboration, innovation and sustainable development across the region. With a diverse membership that includes hotels, event organisers, tour companies, and associations, MACEOS Sabah aims to position the state as a premier destination for business events, fostering economic growth and global connections. Together, we are shaping Sabah’s future in the Asia Pacific BE landscape.

SICC-Logo 2

Sabah International Convention Centre (SICC) stands as the premier venue for world-class business events in the Asia Pacific, Strategically located in Kota Kinabalu, this State-of-the-Art facility offers versatile spaces for conferences, exhibitions, and meetings, with cutting-edge technology and stunning waterfont and mountain views located in the bustling city. SICC’s commitment to excellence ensures seamless events execution, supported by a dedicated team and sustainable best practices.

SICC not only connects businesses but also showcases Sabah’s rich culture and natural beauty, making it an exceptional destination for corporate gatherings, fostering collaboration, and driving growth across the Asia Pacific region.

The MACEOS Sabah Chapter, established in 2022, plays a pivotal role in driving the growth of the Business Events (BE) industry in Borneo. As a part of the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS), the Sabah Chapter champions collaboration, innovation and sustainable development across the region. With a diverse membership that includes hotels, event organisers, tour companies, and associations, MACEOS Sabah aims to position the state as a premier destination for business events, fostering economic growth and global connections. Together, we are shaping Sabah’s future in the Asia Pacific BE landscape.

SICC-Logo 2

Sabah International Convention Centre (SICC) stands as the premier venue for world-class business events in the Asia Pacific, Strategically located in Kota Kinabalu, this State-of-the-Art facility offers versatile spaces for conferences, exhibitions, and meetings, with cutting-edge technology and stunning waterfont and mountain views located in the bustling city. SICC’s commitment to excellence ensures seamless events execution, supported by a dedicated team and sustainable best practices.

SICC not only connects businesses but also showcases Sabah’s rich culture and natural beauty, making it an exceptional destination for corporate gatherings, fostering collaboration, and driving growth across the Asia Pacific region.

BE PART OF THE ORCHESTRA Don't miss the journey!

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